The Otto Group is concerned with the core issues of a modern society, including the future of work, value-oriented action and the opportunities and challenges of the present. In doing so, we have the clear aspiration to work in an entrepreneurial manner and at the same time with an eye for the consequences of our actions. >>

In cooperation with GEO magazine from the renowned Hamburg publishing house Gruner + Jahr, the Otto Group has launched the sustainability magazine "NOW". The magazine takes a critical look at the sustainability activities of the Otto Group and its foundations and describes the challenges that the globally active corporation has to face in taking responsibility in a socio-political context >>

The combination of increasing consumption and low recycling rates leads to exceeding our planetary boundaries. The Otto Group is facing up to the global challenge of steadily increasing resource consumption and is moving towards a circular economy >>

Those who know their destination will find their way. The Otto Group Path provides clarity for the coming years and shows with what ambition, which values and in which ways we want to bring the vision of the shareholders "Responsible commerce that inspires" to life. >>

Due to the many years of consistent and focused digital transformation of the business models and sales channels and the Kulturwandel (cultural change) we have lived through, the Otto Group is in a great economic position after the 2020/21 financial year. With a further development of the previous focused growth strategy for the coming years, we have set ourselves new, even more ambitious goals. Read more in our current annual report >>

Why is the attitude of companies important? Otto Group CEO Alexander Birken answered this question in his virtual keynote at this year's Digital Marketing Expo & Conference (DMEXCO): Attitude, responsibility and mindset are the basis of our "Licence to operate" and crucial for the future success of the Otto Group >>

While we in Europe are slowly and cautiously moving towards a new normal, many countries around the world are still struggling with the immediate consequences of the corona lockdown. Suppliers and their employees in sourcing markets are particularly affected by this. Nevertheless, there is a ray of hope: in all the factories producing for the Otto Group, production is running again after isolated closures, albeit with varying levels of utilisation and capacity. Transport routes are also functioning without any problems. More >>

In a concerted action, Otto Group companies OTTO, Bonprix and Hermes are donating 175,000 face masks, 25,000 protective glasses and face shields as well as 3,300 overalls to two clinics – University Medical Center Hamburg-Eppendorf (UKE) and Marienkrankenhaus – as well as to care and nursing homes in Hamburg. Read more >>

How to save the world? Ranga Yogeshwar, one of Germany's best-known science journalists, and Otto Group Supervisory Board Chairman Prof. Dr. Michael Otto in conversation about climate change, Corona, consumption and digitalisation >>