Our shareholder vision is "Responsible commerce that inspires." For more than 40 years, the Otto Group has been committed to taking responsibility in the ecological and social areas. Responsible management of the digital transformation, responsible AI, and the promotion of digital skills are also fundamental to us.
We are convinced that a comprehensive understanding of responsibility strengthens economic success in the long term. Therefore, an entrepreneurial mindset that equally considers social, ecological, and economic aspects is strategically anchored at all levels within the Otto Group.
Our Sustainability Strategy