Otto Japan is one of Japan’s leading multichannel retailers of high-quality fashion and exclusive lifestyle products.

Eddie Bauer Japan, a cooperation between Otto Japan and Eddie Bauer, Seattle (USA), has also established itself as a multichannel retailer with its 64 stores and catalogues and e-commerce activities.

Otto Japan is a leading player in state-of-the-art e-commerce and m-commerce (mobile commerce) solutions. Japan being its most important market in Asia, the Otto Group aims at further strengthening and expanding its Asian activities from its Japanese base and decided in 2007 to buy out the minority shareholder Sumitomo Corporation and to rename the company as Otto Japan.