Otto Group 4.0

Constant renewal is the fuel for successful entrepreneurship. To ensure the Otto Group continues to benefit from the dynamic development of online retail in future, the company can count on a sound E-Commerce Strategy, teams of highly qualified experts and strong international networks.

 
Excellence

Mastering Digital Transformation

How does one transform a company such as the Otto Group? With the help of highly professional teams of experts at critical interfaces within the company!

E-Commerce strategy

One company, many players

Pure Players, multichannel retailers, start-ups, enablers – e-commerce has many faces. The Otto Group counts on a clear, future-orientated E-Commerce Strategy so that it can continue to benefit from the dynamic development of online retail in future too.

 
Networking

Networking as a daily business

‘Knowledge transfer’ is more than just a buzzword for the Otto Group – it’s an integral component of its digital transformation.

E-Commerce Competence Center

Six teams, one goal

To ensure it continues to benefit in future from the dynamic development of online retail, the Otto Group is relying on a clear, future-orientated E-Commerce Strategy.

 

"Regarding the topic of digitalisation, strictly speaking we are at a point just a couple of minutes after the Big Bang."

Dr Rainer Hillebrand, Vice Chairman, Otto Group Executive Board