With its head offices in Salzburg and Graz, the Unito Group is a subsidiary of the Baur Group and thus forms part of the Otto Group. It is active on the Austrian, German, Swiss and South Tyrolian markets. In addition, Unito is provisionally active in the Czech, Slovakian and Hungarian markets .
In Austria the Group is represented through the Universal, Otto, Quelle, Lascana and Schlafwelt brands, as well as through the financial-services provider Oko.
In Switzerland the UNITO Group markets the Ackermann, Quelle, Lascana and Schlafwelt brands, while in Germany it markets Quelle and Alpenwelt. The Unito Group provisionally represents the Otto brand in the Czech Republic, Slovakia and Hungary.
It is the largest mail-order group in the transalpine region and has a core business that integrates e-commerce, financial services and B2B services. Revenue in the 2014/15 financial year was 329.7 million euros, with an e-commerce share of around 90 per cent.